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What is Real Estate Research and Why is it Important?

Real estate research entails a comprehensive assessment of various factors concerning a specific area’s current and future circumstances. In Australia, the property market is segmented state-by-state and further into smaller regions, given the vast differences across the country. Understanding these market trends involves analysing factors like supply and demand, economic conditions, and demographic trends.

To conduct real estate research effectively, there are several reliable data sources available. Companies such as CoreLogic, Domain, and PropertyUpdate offer valuable historical data and leading indicators for future projections. The Australian Bureau of Statistics (ABS) also provides information on building approvals, leading indicators, and population statistics.

When researching the property market, it’s essential to consider crucial factors like supply and demand. Identifying areas with high demand exceeding supply can lead to promising investment opportunities. Population growth, building project approvals, and demographics also play a vital role in predicting future demand.

Economic factors, such as employment growth, average property prices, and disposable income, help gauge future trends. High employment growth and disposable incomes indicate strong market potential. The average property prices in an area can be compared to assess the reasonability of a property’s price.

Understanding the market cycle can provide insights into investment timing, but it’s not the sole determinant of success. Gentrification of certain areas can contribute to property price appreciation, making them attractive prospects.

Taking residents’ needs into account helps identify properties that align with the preferences of potential buyers or renters. Demographic data assists in assessing property size, accessibility, and other amenities based on the residents’ profiles.

Market data and statistics are essential depending on an investor’s goals, focusing on factors like capital growth or rental yields. Metrics like the demand-to-supply ratio (DSR), days on market (DOM), auction clearance rates, and vacancy rates are significant indicators of market demand and competitiveness.

In determining strong demand in a market, low days on the market, minimal asking price changes, quick property sales, and limited available properties are key indicators. These signs suggest a high level of buyer interest and competition.

Conducting thorough real estate research is critical to making informed decisions about property investment. By leveraging available data and market trends, you can confidently navigate the property market, ensuring successful outcomes for your investment endeavours.

If you need assistance with any of the above, we can help. Contact us today.

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